“LUA”, the original podcast of SQM Litio, reaches the Top 3 of the most listened to in Chile on Spotify
“LUA”, the original podcast of SQM Litio, reaches the Top 3 of the most listened to in Chile on Spotify

“LUA”, the original podcast of SQM Litio, reaches the Top 3 of the most listened to in Chile on Spotify

SQM Litio's original podcast, “LUA”, became a success in our country, managing to enter the Top 3 of the “Most listened to Podcasts in Chile” on the Spotify platform; thus becoming the first related to electromobility to achieve this position.

The audio-series represents SQM Litio's first foray into this type of formats, through which they seek to raise awareness about electromobility and the role that lithium plays in electric vehicles (EV), essential for its energy storage capacity.

“We are very happy with the reception of 'LUA', since it confirms that this type of actions help us spread the importance of lithium for our country, looking to the future. It allows us to promote topics such as electromobility, which is vital for the decarbonization of the planet, in addition to Artificial Intelligence (AI) and innovation, but in a friendly, different and close format,” commented Ignacia López, Corporate Affairs Manager at SQM. Lithium.

“LUA”, which premiered just 3 weeks ago, already has more than 26 thousand views and nearly 56 thousand searches, allowing it to reach #3 on the platform. Of the total listeners, the majority belongs to those between 35 and 44 years old.

With a total of 8 chapters, “LUA” features the participation of actors Antonia Santa María, Amaya Forch and Cristián Campos, and tells the story of Francisca, who immerses herself in a life-or-death journey to the North.

To listen to it go to the following link: LUA Podcast on Spotify

 

SQM Lithium Separator